Major League Soccer

TV and Online Ratings on the Rise

Check out the viewership figures from ESPN for opening weekend.

The latest round of good news for the growth of U.S. soccer comes from the weekend’s TV and online viewership figures.

ESPN announced today that the 2017 season-opening match between Orlando City SC and New York City FC pulled in an average of 411,000 viewers per minute, which is a 14 percent increase from the 2016 opener.

TV ratings are often the biggest determining factor for the growth (and decline) of any sport. Major League Soccer still has a long way to go when competing against the other top U.S. sports leagues, but last weekend’s success is surely a step in the right direction.

Here are some of the other stats reported by ESPN:

  • The telecast averaged 50,000 Hispanic viewers (P2+) on ESPN, up 95 percent
  • Averaged 84,000 viewers among M18-34, up 50 percent;
  • Delivered average audience of 160,000 among M18-49, a 23 percent increase vs. 2016
  • Averaged 156,000 viewers among M25-54, up 16 percent.

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